Volume 5, Issue 3, 2019
International Journal of Business and Administrative Studies
DOI: 10.20469/ijbas
ISSN: 2414-3081(Online)
ISSN: 2415-0541 (Print)
Abbreviated key title: Int. j. bus. adm. stud
Publication Frequency: 6 issues per year
Editor-in-Chief: Professor Dr. Bahaudin G. Mujtaba
Articles
Consumers’ Evaluation of Glocal Marketing Strategies of Global Firms in Turkey: An Example of a Glocal Product
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The Role of Awareness in Creating Cultural Brand Through Identity (Case of Indonesian Batik)
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Implementation of Strategic Management Practices in Healthcare Sector in Saudi Arabia
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The Effect of Negative Publicity on Brand Equity (Image Attitude, and Purchase Intention) in Indonesia: Case of Dolce and Gabbana Racism ScandalMawaddah Ilona Maslikhan Published online: 21 June 2019
Article Views: 35
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Targeting Poor Students With Proxy Means TestTapanat Paiboonsin Published online: 21 June 2019
Article Views: 35
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