This research paper assists in understanding the factors affecting the adoption of technology among consumers in Singapore in the healthcare industry. A case study was carried out on a healthcare clinic. The case study and the Technology Acceptance Model (TAM) formed the theoretical framework for testing the factors affecting consumer willingness to adopt technology in healthcare. A random sample of 119 respondents was obtained using an online survey. Correlation and Analysis of Variance (ANOVA) were used to analyze the data. Perceived usefulness and Security and Privacy (SP) are the two most critical factors that affect attitudes of adoption greatly. Organizations that wish to use technology should consider these two factors to increase their adoption rates. This can be done by educating and informing consumers of all the potential benefits the new system could bring to arouse their perceived usefulness. Focusing on how the new system is secured will also allow an organization to win the consumers’ attention to adopt the technology.

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